Chicago, IL – March 31, 2021 – Svoboda Capital Partners LLC (“SC”), is pleased to announce the recapitalization of Marcus Thomas, LLC (“Marcus Thomas,” “MT” or “The Company”). Specific terms of the transaction were not disclosed.
Based in Cleveland, OH, Marcus Thomas is a full-service marketing and advertising agency. MT’s services include creative and content development, web and application development, media, public relations and social media marketing, brand strategy and CRM and marketing automation consulting. The Company serves a tenured base of middle market and enterprise clients across a broad range of industries including health and wellness, home and garden, and financial and professional services, among others.
MT is led by Jim Nash (CEO) and Mark Bachmann (Chief Client Officer) who have both been with the Company for over 30 years. The Company’s management team includes 13 other business leadership team members with an average tenure of over 20 years at MT.
“We’re thrilled to partner with Svoboda. We see it as an opportunity to continue to grow and invest in our business and support smart innovation,” said MT’s Chief Executive Officer Jim Nash. “We’re in an industry that requires continued innovation to stay relevant. And while we have a successful track record of evolving through innovation, our partnership gives us the leverage to push even further and harder while still being able to invest in our people and our culture.”
Mark Bachmann, the agency’s Chief Client Officer, said that Svoboda’s investment also provides the opportunity to help the Midwest agency elevate its profile and become a formidable competitor on the national stage.
“We’re an agency that has long valued our independence, while many of the competitors are held by multinational holding companies,” Bachmann said. “Having Svoboda on board as an investment partner gives us the resources to compete at a higher level, find talent and partners in other markets and even look to expand our services through acquisition, all while remaining an independent agency.”
“We are very impressed by the culture MT has built which has resulted in industry leading employee tenure and long-standing client relationships,” said David Rubin, Principal at SC. “Our partnership with MT is consistent with our firm’s continued focus on investing in and supporting great professional services companies. We are looking forward to assisting MT as the agency continues to innovate and expand its service offerings to meet the evolving needs of its clients.”
For more information on Marcus Thomas, please visit www.marcusthomasllc.com.
P&M Corporate Finance served as MT’s financial advisor and investment banker for this transaction. Benesch Friedlander Coplan & Aronoff served as the legal advisors to MT. HMB Legal Counsel served as the legal advisors to SC.
About Svoboda Capital Partners LLC
Svoboda Capital Partners LLC is a Chicago-based private equity firm with over $400 million of capital under management. Founded in 1998, SC identifies, invests in, and helps build excellent businesses in its targeted business niches: business services, value-added distribution, and consumer products & services. SC typically makes investments of $10 to $20 million per company in partnership with management teams.